AS app makers hold off Windows Phone struggles to break catch 22

Finland, Mar 26 Apps, apps, apps! That is the main challenge that Microsoft and Nokia, who are trying to claw back market share from Apple Inc's iPhone and Google's Android in the red hot smartphone market, face now. And so far the going does not look too good for the challengers and their warhorse Windows Phone platform.

Online advertising spend nears £5 billion

London: Brands in Britain spent almost 5 billion pounds ($8 billion) advertising online in 2011, with video ads and marketing on social media platforms driving growth to its biggest increase in five years against a weak economic backdrop. Britain has led the way in moving advertising money to the internet from traditional media such as newspapers and radio and the latest report by the Internet Advertising Bureau (IAB) put growth for 2011 up 14.4 percent, with a similar rate expected this year.

Tough times in the US China iPad smuggling game

San Francisco/Hong Kong: Early on the morning of March 16, Wong Tat joined a line of about 100 people waiting for the launch of the new iPad in a chilly rain outside an Apple store on the outskirts of San Francisco. When the doors opened, he was among the first to buy his quota of two iPads - the maximum Apple Inc allows per person. Then, sporting a bright red cap for easy identification, Wong began to direct a stream of people toting their new tablets to a silver Mercedes SUV in the parking lot.

Nokia's Lumia 900 A good high end smart phone with relatively few compatible apps.

The Lumia 900 is proof that although Nokia and Microsoft teamed up under duress, as their competitors forged ahead to redefine mobile computing, the partnership makes sense. Nokia has built a high-quality and striking handset, and Microsoft has made a refreshing and likable operating system to run it. Unfortunately, the apps to run on that OS are in short supply.

Nokia's new app Ekattor

Nokia launched its new application (app), Ekattor, to celebrate the memories of our independence. The app has been developed to give our new generation a new way to learn about the liberation war.

Showing posts with label Sorenson Media surveyed. Show all posts
Showing posts with label Sorenson Media surveyed. Show all posts

Wednesday, April 18, 2012

Sorenson Media surveyed MP4 is the top video format for mobile

12:48 PM Etech4future No comments
Sorenson Media surveyed video professionals and discovered that most producers turn to MP4 and the H.264 codec when publishing a video for the web and mobile devices. Sixty-nine percent of respondents use the MP4 format for the web and 58 percent use it for mobile.
MP4 may be the leading file format, but it doesn’t have a lock on the category. Right behind MP4 is Flash video, which is used on the web by 54 percent of respondents and on mobile devices by 16 percent. Flash is lagging on mobile devices because Android is the only platform to support Flash and Adobe has stopped developing the mobile product.

HTML5-based video is the future for mobile devices and the format is now used by 16 percent of respondents. This number is expected to rise as support for HTML5 grows. WebM, Google’s mobile video format, is at the bottom of the survey and used by a low 3 percent of respondents.

The survey revealed that online video is complex and that many respondents use more than one format in their professional work. Peter Csathy, president and CEO of Sorenson Media said, “Standardization in online video is still far from reality, which means doing it right can get extremely complicated. It requires the best work of top professionals who can fully utilize and adapt solutions to the many tasks, tools and processes that make up their video workflows.”
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